Wincomn delivered a speech at the Symposium on high quality development of culture, tourism and digital technology
On April 15, the 2022 series of seminars on the high quality development of China's cultural tourism industry - the seminar on the high quality development of cultural tourism digital technology was officially held online. Nearly 1000 viewers listened to the sharing of industry development and innovative technologies by cultural tourism industry experts online.
2022 series of seminars on the high-quality development of China's cultural tourism industry are a series of online keynote speeches held by China Amusement Park Association from February to June with the theme of 'building confidence, seeking innovation and promoting development' in order to implement the spirit and requirements of the 14th five year plan for cultural and tourism development and the 14th five year plan for tourism development, The conference invited professional committees of China amusement machine amusement park association and experts in relevant fields to jointly explore and practice the way of high-quality development of cultural tourism industry. Wincomn was invited to give a speech on 'Cultural Tourism Practice of Extreme Image' at the 'high quality development seminar of cultural tourism digital technology'.
Mr. Liu Zhiqiang mentioned in his speech that the immersion entertainment experience project actually belongs to the 'derivative industry' or 'follow-up industry' of the film industry. Ang Lee's two films 'Billy Lynn's Long Halftime Walk' and 'Gemini Man' pushed the film industry's pursuit of extreme images to the peak. Influenced by the film industry, the cultural and tourism field also began to pursue creating extreme image effects in immersion entertainment experience projects.
Take the Wincomn tourism project as an example, from the 'Dream of the Great Wall' theater, the Wuhan Wanda ultimate energy 5D theater, the Hunan Museum XinZhui tomb projection, to the Universal Beijing Resort project, we have created the ultimate image rendering effect, and become the industry benchmark project.
In 2021 universal studios as the subcontractor of theUniversal Beijing Resort hot topic area, participated in the construction of the highest standard A/V system , especially the indoor immersion experience project, which required very strict visual effects. How to make the visual effects of the project match the dynamic ride system perfectly? Wincomn finally realized the high standard construction of the project by using advanced A/V technology, and created a super immersive and realistic amusement experience with extreme images.
For the various challenges faced by the current industry, the traditional cultural tourism industry should adjust its development direction as soon as possible, adhere to innovation driven, embrace science and technology, embrace digitization, and 'science and technology drive cultural tourism' to realize the new development of cultural tourism industry. The sharing of extreme images by Wincomn fully proves that advanced technology has more possibilities in the construction of cultural tourism projects. The combination of science and technology and cultural tourism can bring better tourism experience to the majority of tourists, so as to promote the high-quality development of cultural tourism projects.